My colleague, Alison, introduced me to a book by Don Tapscott, Grown Up Digital; a follow-up to his previous book, Growing Up Digital. The most recent episode of CBC’s Spark discussed his book and how the new generation, Gen Y, entering the workforce can affect the organization. Forward-thinking companies, like Zappos, realize this impact and [...]
“What is Twitter and what do you use it for?”
“How can Facebook benefit my business?”
“I don’t think social network applies to what I do.”
“Social networks cannot beat a one-to-one communication with people.”
These are the types of questions and comments that are often voiced to me. I attended a seminar on How To Sell Design [...]
It’s been a busy week! I attended the Adobe CS4 Tour seminar on Wednesday and Print World 2008 this Sunday. Sunday morning’s seminar on How To Sell Design and the afternoon workshop on The New Creative Brief for a Sustainable Future were both informative. Met a few people, exchanged cards, and discussed our industry. I’ll [...]
